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Online sales are vital to every company’s bottom line—especially during the upcoming holidays—but when the number of transactions goes up, so do fraud attempts. And, as companies quickly become aware, fraud liability rules for e-commerce favor the banks. Every $1 in fraud losses actually costs companies $2.66, but there are many strategies and technologies that can prevent fraud and save those sales. Inefficiency in your online payment acceptance can also be a drain on profits. Especially as transactions increase around Black Friday and Cyber Monday.
Learn what you need to know to save your company money and customers in preparation for the holiday season and throughout the year.
What you will learn:
- What top merchants are doing to fight fraud & increase sales
- How fraud impacts different types of companies and how to identify different fraud methods
- The opportunities for increasing sales by increasing credit card authorization rates
- Simple advice to optimize your payment acceptance costs