Responding to and Surviving Surges with Alternative Payment Methods
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2020 was an unprecedented year. From a traffic perspective, many verticals have been on a holiday footing since March and merchants are looking for new payment methods to meet this new demand. Join us as we finally take a breath after this historic holiday period to take stock and explore how alternative payment methods (APMs) can satisfy today's consumer needs and drive merchant value.
In this session, we’ll showcase:
- How Covid-19 impacted 2020 and especially the holiday shopping season
- Why APMs are growing in popularity
- Why APMs are a necessity for merchants in 2021 and beyond
- Online Banking Payments as a valuable addition to your payments strategy
- Craig McDonald, Chief Business Officer at Trustly, Inc.
- DJ Murphy, Editor-in-Chief at CardNotPresent
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Craig McDonald is a financial technology veteran with over 17 years’ experience working to solve the payments challenges for companies of every size and vertical. Prior to PayWithMybank, Craig spent three years with MoneyGram supporting its 2,700 financial institution clients, a $2 billion portfolio, and the company’s digital distribution. Previously, Craig held executive positions at Nexxo Financial (acquired by MoneyGram), Valista/iPIN (acquired by Aepona and subsequently Intel Corp.). At Valista, Craig was COO and managed worldwide expansion with customers such as AT&T, Verizon, AOL, General Motors, British Telecom, France Telecom, NTT DOCOMO, and others. Craig has a B.S. in Electrical Engineering and Computer Science from Michigan State University.